This was the first Ed’s to open in the United Kingdom and it set the benchmark for all that is good in American diners and the ones that were to follow. I first went into the Soho branch in 1991 and was blown away by the quality of the burgers on offer, the triple thick milkshakes and fries covered in gooey cheese.
I now take Harry in there every time we are in London, and have been doing so since he was 6. He has always had a great palate (loving strong cheeses, sushi olives and salami) so it is no surprise to me that his fav order is Ed’s blue cheese burger with cheesy fries and oreo shake. I have the same. I know, I know, it’s decadent, but when you are having father and son fun times why not? Harry loves putting his 20p into the mini jukeboxes on the counter and selecting Elvis, again and again! You only have one life live it large.
The service is always with a smile, you might have to wait a few mins at lunch times (you are in Soho) but with a great atmosphere and cheery staff like Karen (pictured below) behind the counter to keep you smiling, what more could you want?
The burgers are served with lettuce, onions and tomatoes in a bun and are a simple, juicy, non complicated affair, just how a good burger should be. With 12 different burgers to choose from you will be spoilt for choice. If you are really hungry and I mean “hungry” go large and see if you can finish the all day breakfast burger – hamburger, griddled egg, hash browns, American cheese and bacon!
There are many imitators around, some good, some not so good, but Ed’s was one of the first first and it’s still the one to beat.